Phutari At iifa

Some moments in life feel surreal, where passion, hard work, and dreams come together in the most beautiful way. For our co-founder Surbhi, attending IIFA was one of those moments, but what made it even more special? Wearing her own creation.

Phutari has always been about self-expression, storytelling, and celebrating the little joys of life. And this time, the story was personal. Surbhi draped herself in our Woof saree. Standing among the stars, she felt a different kind of glow, the pride of wearing something that was born from her imagination and brought to life by our team’s craftsmanship.

The compliments poured in, and with every admiring glance, she knew this saree had its own spotlight. Between the stars, she was one of them too. Radiating confidence & creativity.

It wasn’t just about fashion; it was about identity. About the joy of seeing Phutari on a platform as grand as IIFA, about sharing a piece of our journey through fabric and print. 

From a garage to IIFA, from an idea to a reality, this was a moment we’ll always hold close. And if anything,

 it’s only the beginning!